When it comes to giving instructions or explaining things online, diagrams and text descriptions can only go so far. Articulating every detail that goes into certain processes is not only time-consuming, but it also often fails to capture people’s attention. Sometimes, it’s easier just to show people how something is done, and screen recording tools help you do just that.
Screen recorder apps capture everything that’s happening on your computer. They record the movement of your mouse cursor, user activity on selected programs, and even audio from your microphone. These tools are therefore perfect for explaining tough concepts in a visually pleasing and engaging way. Companies can use these apps for custom software demonstrations, video tutorials, coaching for client-facing staff, and so much more.
The best part is there are plenty of affordable screen recording tools available for Australian businesses. Here are six of the best apps you should consider:
1. Open Broadcaster Software (OBS) Studio
OBS Studio is a free, open-source screen recording tool that’s popular among gamers, but it’s also a viable option for businesses. Instead of providing video editing features that other apps on this list offer, OBS is designed for live stream webinars.
More specifically, OBS Studio lets you customise stream overlays, scene configurations, and audio mixer settings with drag-and-drop ease. You can display each scene however you like and assign them to hotkeys so you can cycle through them on command during a stream. For instance, you can have a scene showing webcam footage on widescreen and transition to another scene showing a different overlay.
When you’re happy with your stream presets and transitions, OBS Studio lets you broadcast your stream on popular platforms like Twitch or YouTube Live. Alternatively, you can host a stream through a private server to limit webinar attendees.
Camtasia serves as an all-in-one screen recording and video editing platform. It’s built with an intuitive screen record toolbar that’s similar to those of other leading apps. All you need to do is select the area you want to record and click on the appropriate inputs (e.g., camera, microphone, and system audio). You can then pick the right screen dimensions to record your video, including widescreen 1080p HD resolutions.
Once you have the footage you need, Camtasia’s editing features help you create the video recording you envisioned. For starters, you can annotate videos by adding text comments, sketches, blur effects, and highlights to draw attention to key elements.
Camtasia also allows you to adjust cursor effects, colour levels, opacity, screen scale, and clip speed. It even has 31 different screen transitions to choose from to make your video more cohesive. Finally, Camtasia has standard audio compression and ambient noise removal capabilities, so your audio commentary is crystal clear.
Screencastify is a screen recording plugin that can be accessed through Google Chrome. It has all the important features, including full screen or tab only capture, webcam recording, and microphone narration. What’s more, Screencastify offers annotation features like in-video drawing tools, click highlighting, and mouse cursor effects. All recorded videos are then saved to your Google Drive and can be exported as a GIF, MP3, or MP4 file.
Telestream’s ScreenFlow is the best recording software for Mac and iOS device users. At first glance, it appears to have a minimalist user interface, but it’s actually loaded with professional-grade features. The most notable of these are include comprehensive video effects, fine-tuned audio editing, and an option to record your Mac display at retina resolutions.
If you’re short on footage, ScreenFlow gives you access to a professional stock media library full of images, sound files, and videos. These bump up the production quality of your videos, which is especially important if you intend to share them with a large audience.
Another nifty set of ScreenFlow features is ‘Styles’ and ‘Templates’. The former allows you to save visual and audio settings like opacity, colour filters, scene transitions, and equaliser presets. Meanwhile, Templates enable you to create and customise templated title cards, annotations, and outro credits. Overall, these tools help you quickly produce videos that are consistent with your company’s brand.
While Bandicam lacks video editing features, it more than makes up for it with its impressive high-resolution screen capture capabilities. Bandicam records 4K ultra HD videos at 120 frames per second, giving you crisp and vibrant picture quality. It also allows you to record videos from other devices including Apple TV and HDTVs, provided you have a separate capture card.
Bandicam then compresses the video data it records into manageable files to save storage space and computer resources. This tool is especially useful if you want to level up the graphical qualities in a software demo or video advertisement.
6. Apowersoft Unlimited
Apowersoft Unlimited is a suite of digital media tools that’s composed of screen capturing, audio/video recording and editing, and multimedia conversion tools. What’s particularly noteworthy about Apowersoft is its capture capabilities for Android and iOS mobile devices.
You can wirelessly connect your mobile device display to your computer screen and use the app to capture everything on the device. There is also a wide array of device input settings you can tweak like resolutions, frame rates, and camera configurations. This is great for when you want to teach someone how to use your mobile apps.
Screen recording software come in different shapes and sizes, but one thing is certain: they help you produce high-quality content. If you’re not sure whether you need a system for streaming, editing, or pure screen capturing, consult with Empower IT. We have a team of software experts and support engineers who can advise you on the best IT solutions for your company. Call us now.