Microsoft Dynamics CRM versus Salesforce – Why Cloud Should Not Be The Only Option

Microsoft Dynamics CRM versus Salesforce - Deployment

In our previous post, we highlighted the reasons why Dynamics CRM is better than Salesforce. In this article, we will be discussing what Australian business want in terms of CRM software deployment.

Australian enterprises need to ascertain their business requirements before choosing an appropriate CRM system. Do they wish to implement CRM in the cloud or on-premises? Australian companies from Finance and insurance sectors usually are quite skeptical with cloud deployment. They tend to lean towards on-premises CRM. Even if companies choose to implement CRM in the cloud; they next question would be about their preference to have their company data held locally or in an overseas data centre?

Let’s have a look at how Dynamics CRM and Salesforce compare against each other with respect to deployment models offered to end users.

Salesforce is offered only through the SaaS platform which means that users’ needs to pay a monthly fee to use the application and rent a space in their datacentre.

We are not saying the cloud is not a secure platform; all the data held in the cloud is encrypted in addition to application of high data protection methods. The question here is how comfortable are Australian businesses about having their customer data held overseas and bound by the data protection regulations of the an overseas nation. The table below lists the primary and secondary data centres maintained by Salesforce.com.

Salesforce locations
Img Source: Analytics Cloud Security, Privacy and Architecture Documentation – Salesforce.com https://help.salesforce.com/servlet/servlet.FileDownload?file=01530000003SfGVAA0
As per the table; Salesforce does not have a local Australian datacenter and the local company data may be held close to home in the Japanese datacenter or in European datacenters.

What started as a purely on-premises deployment for Microsoft Dynamics CRM in 2003 has moved to offering a choice of deployment – on-premises and online/ cloud since 2013. Based in an Australian datacentre since 2015 with Australian IRAP certification; the Microsoft Online option may be a better choice for Australian businesses that have issues with where and how their customer data is stored and mined.

Australian enterprises are increasingly looking for CRM providers with local data centres; as data security and sovereignty laws come into consideration. Microsoft Dynamics CRM provides the flexibility to deploy Online, On-Premise, or in a hybrid scenario with the licensing flexibility; which are important options that Australian businesses like to have.

If you are exploring CRM solutions and would like to learn more about Microsoft Dynamics CRM Online; send an email to [email protected].

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