Professionals in front-end sales need to deal with endless “No’s” and respond to a barrage of questions from potential customers; as well as follow-up infinite times before they are able to close a deal and onboard a client. With their performance dependent on the number of deals they close; sales teams greatly benefit from a versatile software such as Empower IT’ Lead Management Solution; that helps them automate repetitive tasks and notifies them about customer interactions.

The Lead Management Solution serves as a record of sales conversations and activities for each lead and/or opportunity; with management having complete visibility into sales activities and the key metrics necessary for formulating sales strategy.

Empower IT’ Lead Management Solution provides businesses with actionable insights and easy access to their lead / opportunity data. Features include:

Lead Scoring and Prioritising – Empower IT’ Lead Management Solution provides automatic lead scoring functionality that salespeople can use to score leads based on specific business criteria. They can also prioritise leads based on how soon they are likely to close, the customer’s interest level and size of the deal. Sales managers can use this solution to build lead pipeline or assign leads to individual sales reps based on their skills and experience.

Lead Nurturing and Campaign Management – Sales teams can transfer the leads that are unlikely to close by a certain period to the nurturing funnel and use the Lead Management Solution’s nurturing and campaign management functionality to educate them about the business or followup on a regular basis.

Opportunity Management – Sales professionals can easily convert a lead to an opportunity (and vice-versa) as well as manage the various stages of the opportunity without having to switch systems applications.

Activity and Goal Tracking – With the Lead Management Solution; while sales managers can track the planned and overdue activities of their team members; the sales reps can choose to receive notifications when they need to followup on a lead or contact.

Outlook and Email Integration – The Lead Management Solution also offers seamless out-of-the-box integration with Outlook and email. This integration provides salespeople the ability to schedule customer meetings, keep track of key milestones, and email customers. Furthermore, Empower IT offers custom integration options for businesses using other email providers.

Organisations can expect to close deals faster and grow their revenue by staying focused; and bringing business intelligence to each deal with Empower IT’ Lead Management Solution. In fact, this solution provides management with the analytics required to make sound data-driven decisions. Some of the benefits are:

Centralised Database – The Lead Management Solution offers sales staff access to complete and consistent customer information ensuring everyone on the team has a single source of the truth. This assists them to deliver personalised experiences and build customer loyalty.

Reliability and Security –The Lead Management Solution is based on the Dynamics 365 platform that runs in the cloud and is backed by Microsoft’s affordable enterprise-class infrastructure; which comes with built-in data protection, reliability and guaranteed 99.9% uptime.

Increased Sales Performance – The Lead Management Solution provides salespeople access to customer data on the device of their choice – desktop, laptop, tablet or mobile. By choosing to automate repetitive tasks, sales staff can spend more time nurturing leads and prospects. In addition to increasing staff productivity; this solution provides sales managers with the tools to craft streamlined sales processes that help build winning teams.

Sales Forecasting and Reporting – The Lead Management Solution helps salespeople analyse the leads and activities and accurately forecast the deal-closer rate. Based on Dynamics 365 for Sales; the lead management solution provides detailed view into each and every aspect of the sales funnel and helps management envisage the expected end-of-year revenue for the organisation.

Visualise Sales Trends & Uncover New Opportunities – The Lead Management Solution provides business owners and sales managers the ability to track trends and gain insights helping them uncover new opportunities that they might not have otherwise noticed.